Know Your Worth
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Our brand process starts with getting to know your business through discussions and exercises. Understanding who your clients are, your processes and the main challenges you face as a business. We help you define your philosophy and manifesto, around your business and lifestyle goals. By the end of this stage we establish clarity to your brand voice and positioning.
Time to roll our sleeves and get to work. Sketching logo concepts and exploring logo variations, we are looking to establish aesthetic direction for your new logo and brand. We focus on strong typography to support your logo, and suggest font and color combinations that align with your brand's characteristics. After review calls, we reiterate the aesthetic until approved.
With an approved visual direction we start building out the brand, extending the core and main visual elements into full interactive style kit, and marketing materials. By the end of this step we develop a Creative Brief how your brand should be used across digital platforms with guidelines for usage.
During our final consultation call we discuss brand perspective, usage and further implementation. You will receive all of your brand files and assets so you can start using them right away. Depending on your interactive package, at this stage we also discuss your site update with the new branding.
It was incredibly daunting, nerve racking, and straight up paralyzing to imagine entering a re branding process and creating a new website from the ground up. Having to take a magnifying glass to the core of who you are is a scary prospect. I knew it was time, but I had to find the right team. After speaking with Ross, I Instantly knew he would be able to take my scattered and eclectic vision and bring it to life. Ross and his team went completely above and beyond for me and I have never felt so proud or excited by the work that I do. Finally I understand what a brand is and should be— a visual extension of yourself and your art. The only regret is that I didn’t do this years ago.
My experience with Ross and his team at Flothemes has been outstanding. With so much noise out there, I turned to Flothemes for guidance, direction, and clarity and more. I believe a website is a solid storefront in today's world and it needs to work on all devices and look professionally finished. Quite honestly, I don't even know where to start with what they've done for me. I've two custom website built from the ground and soon to be released. I'm 45 years of age I feel that this site had to do something to represent where I am now and where I'm going in the future. From the bottom of my heart, I can not thank you all at Flothemes for being patient with me, listening to everything and taking the confusion out of where I was. Thank you all, much love.
The idea of creating a new website was a nightmare for me, so many things to think about, so much research! Then I found the team of Flothems and I am so grateful.. The design part went so easily and smoothly, it was amazing. Ross understood what I was looking for and it took absolutely no time to agree on a design that I really loved and that was easy and functional. They guided me step by step, answered all my questions (and I had a LOT) and were always there when I needed them. I really had a great experience and would definitely suggest Flothemes to anyone who needs a new website! Thank you so much to all the team...you are just amazing!
I have always been a DIYer with the little web knowledge I had but there comes a time when it just wasn't enough to keep up with the times. I've been looking for a company that I could trust and that's when I found Ross and his incredible team at Flothemes. When I first met with Ross, he could tell right way that I was lost and gave solid advice on how to get my business back on track. It's just amazing how intuitive he was to be able to put together a styling kit that I couldn't have described in words but hit the nail right on the head. I highly recommend their service if you felt like building a new website is too overwhelming for you. Thank you Team Flothemes for taking care of one of the biggest obstacles I had this past year.
So we reached out to Ross Tanner to develop a new brand and overall look that matched the direction of our work and experience! Ross challenged us to really think about who we were and what our business truly was. To keep this story short, we were blown away when he brought our vision to life while still keeping everything true to us! So, we (including Baxter ;) ) are excited to share our new website and branding!
When we decided to work with Flo for our website, we quickly realized that a strong website and images alone will not be enough. The look and feel of our online appearance would strongly depend on how we brand ourselves. It was at that point where we were still figuring out our own voice & vision and nothing seemed to stick or feel 100% right. Throughout the branding process with Flo we had the guidance and motivation we needed to find our voice and understand what a brand is actually all about. Not only did we receive a brand that we immediately connected with, we also gained confidence and were able to position ourselves very quickly in this highly competitive market and attract more of our dream clients. We are sure our brand will keep developing and we would always reach out to Flo again to work on our existing brand and / or any future brand we may create. We loved the whole process and felt very looked after throughout.
Working with the Flo team on our branding and website was really incredible. One of the most important things to us was that we were never a number to them. They took the time to get to know us and our brand so they could perfectly execute our rebrand. The process was seamless and smooth as the FloTeam walked us through each step of the process. We are so happy with the end result and have seen a significant increase in the number of quality inquiries we receive. Thank you Flo for making us look so good!!