As a photographer, the question is not whether you should have an online presents, because that is a Must! But whether your website matches and promotes your photography work in the most unique, remarkable and effective way, attracting potential clients and new followers.
When approaching the website design question, think of the following aspects:
- Simplicity & Minimalism over a Complicated design (even if beautiful) – the focus should always be on your images, so colors, decoration icons,music, fonts and the rest should only compliment and accentuate your images, not steal their spotlight. Note: the user should effortlessly navigate through your site, and easily find your contact details if interested. As simple as that.
- Choose a design that matches your photography style
- Curate your work. Dylan M Howell speaks more about this in the How to Get Clients You Really Want article.
- Contact Info / About me pages – don’t make the user desperately search for your bio and contact details. The information about your location, ways to contact you should be visible at all time. Otherwise you have a lousy business card.
- Keep an eye for webdesign trends and new technologies. An outdated site can significantly harm your business growth and SEO, here’s how.
I could continue boring you with technical explanations, but I won’t. The best way to get inspiration for a new website is to look at what other photographers use and do on their site.
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Melli & Shayne
And these are the first 5 examples from our series of Inspirational Photography Websites You Need to See. We will be sharing more examples every Wednesday of October. If you got curious about some of the layouts and features from these websites and would like to implement it on your site – reach out and we’ll make it happen!
We can also take the hassle out of setting up your new site, see our Installation Services and sign up today.