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Narrative: Best Tool for Photography Blog Posts

“It’s 4am, I’m finally done with editing.
Now, all I need to do is update my Facebook, Instagram, Pinterest, Tumblr, Twitter, and BLOG.. and then.. then I can finally get some sleep!”

Sounds painfully familiar?
It sure does to us, and many of our Flothemes clients. No wonder we keep getting questions like:

“What is the best, easiest & fastest way to create beautiful blog posts for photographers?”

As business owners, who have to handle everything from sales, marketing, accounting, contracts, to insurance, customer satisfaction and providing the actual service that you do (photo/video) – it’s natural and crucial to be constantly searching for new, better ways to improve your workflow, and make it more efficient.

In this article, we’ll be answering the question of “How to easily create a blog post with image collages and unique layouts?” After testing a few alternatives, we fell in love with the solution offered by Narrative. Why?

One, it’s super Easy to use and intuitive.
Two, it’s Fast. It literally takes you only a few minutes to create a blog post.
Three, you can effortlessly make it look Amazing & Unique.
Four, you can work offline on your blog layouts, which is crucial when traveling.
Five, it comes with many additional perks, such as buttons for clients to download images, image SEO settings, live folders with instant updates, etc.

Best tool to create Image Blog Posts -Narrative, Flothemes Review

But let’s talk about each of these separately, so you get a better understanding of how Narrative works and why we think it’s one of the best tools to build blog posts, if you’re a photographer, blogger or have an image-centric portfolio.

BONUS: We’ve included a 15% Discount code for you to use on any Narrative plan.

NOTE: At the moment Narrative is only available for Mac users. If you have Windows, you can sign up here to get notified once the app is available for you.

1. Narrative is super Easy to use

The dashboard is very intuitive and clean. It takes only a few seconds to get used to it, and understand how it works and what options you have.

Easy to create Image Blog Posts -Narrative, Flothemes Review, India Earl Photography

Images by India Earl

It’s all drag & drop. You choose a source folder, which by the way updates automatically inside your Narrative app, when you add/remove any images from the original folder, and start building your layout by dragging and dropping images where ever you like.

Easy to create Image Blog Posts -Narrative, Flothemes Review, Muse & Mirror photography

Images by Muse & Mirror

It takes only seconds to crop an image or adjust its aspect ratio, so it fits nicely into the collage, creates a certain mood, or emphasizes an important detail.

Things that usually took you minutes, or hours in Photoshop, can now be done in seconds.

2. Takes only minutes to build a beautiful image blog post

The main reason why a photographer would consider using a tool like Narrative, is to save time and optimize their blogging process. It does exactly what it promises.

Create Image collage Blog Posts -Narrative, Flothemes Review, The Kitcheners photography

Images by The Kitcheners

You drag and drop around images to create a layout. Tweak the margins, colors, image positioning. DONE. And here’s our favorite part – you can connect your website (WordPress, Squarespace Wix, or any platform that allows  javascript code injection) to your Narrative app to generate an html link that you’ll add to your blog post, and it immediately uploads the whole layout you’ve built. In this case your images will be hosted on Narrative’s server.
If you prefer to have it all under your own control and hosting, then you can export jpgs row-by-row from Narrative and upload them to your site manually in a stacked gallery. This second option is also great for those who can’t connect their site directly to their Narrative app, but truthfully, you probably need a better, more advanced website platform in this case.

Create Image collage Blog Posts -Narrative, Flothemes Review, India Earl photography

Images by India Earl

No need to export multiple image collages, and import them manually into your blog post. You can, if you want to, but why not choose this easier, faster method? Also, if you need to make changes to your blog layout, at a later stage, you can do it directly inside your Narrative app. Just hit update and the changes will instantly reflect on your website.

3. Your blog posts will look Unique & Impactful

Drop the standard image under image format. There are tons of options with Narrative that you can use to customize your layouts. Come up with unique ways of presenting your images and telling your client’s story.

Unique Image collage Blog Posts -Narrative, Flothemes Review, India Earl photography

Images by India Earl

For example, you can use negative space, for a more minimal, avant-garde type of look, like this one by Benedict Sutton. Something that breaths and is airy, such as this one by James & Cam from Chasewild. Or stick with the classical 2-3 side by side images, with various types of margins, like we did while testing the app.

Unique Image collage Blog Posts -Narrative, Flothemes Review, Muse & Mirror photography

Images by Muse & Mirror

4. Work from Anywhere, Offline

As a photographer, you’re probably on the road a LOT. Trains, airplanes, cars, coffee shops, you name it. Internet connection isn’t always available, hence the ability to work on your blog posts offline, fast, quick and smooth can be such a huge BONUS. Save your projects inside Narrative, and once you’re online again, get them easily published on your site, simply by adding the html link. It will only take minutes, especially if you’ve already filled out all your SEO texts… which takes us to #5.

5. Other Narrative features that bring Value


SEO is important. For most photographers at least. We love how the team at Narrative understands it, and have included a bunch of SEO options right inside their dashboard, along with an SEO Inspector, to help you understand what’s good, and what needs improvement SEO wise.

SEO with Narrative, Flothemes Review, India Earl photography

Images by India Earl

So, after you add your titles, meta description, focus keywords and image keywords, you can have a look at the SEO tab in the top right corner, to identify the weak spots.

The SEO inspector, will highlight the with a red or orange dot, the items that need improvement.
If it’s all green – you’re doing fabulous!

Image Download Button for Your Clients

Since blog posts are created first of all for your client, secondly for your potential customers, with Narrative you have the opportunity to insert a “Download Images” button, to offer your clients a quick and easy way to get that curated gallery and wonderful collages.

Download image option Image collage Blog Posts -Narrative, Flothemes Review, Muse & Mirror photography

Images by Muse & Mirror

Text Editor

If you’d rather just build the whole thing in one place, than having to create the image layouts in Narrative, then upload them to your site to add text – you can! Narrative has a smooth text editor, that allows you to add a text section anywhere inside your post.

Text editor with Narrative, Flothemes Review, Muse & Mirror photography

Images by Muse & Mirror

Migration between website platforms

If you migrate your site from Squarespace to WordPress or vice versa, you don’t have to rebuild your blog posts, as they will all be inside Narrative, and it only takes a few minutes to migrate them.

Narrative Free Trial

Well this is self explanatory. We all love the chance to play with a toy before buying it.
Narrative allows you just that.

Narrative For Flothemes Clients

Give Narrative a go with your Flothemes site. Easily publish your beautiful image blog posts to your Flotheme via the html code, by connecting your Narrative account with your site. Then go ahead and share your results with us! We can’t wait to see what you mange to create!

We got you a sweet 15% OFF code for any Narrative plan. Just use the coupon “flothemes” before checking out.


There you go. Now you know about this great tool, called Narrative, that can help you create blog posts, fast, easy and with a unique styling touch. Go ahead and sign up for the free trial, and we guarantee you that after your first 5-10 minutes, you won’t be able to look back and do blog posts the old way.

Flothemes Team,
Supporting You.


    Daniel Pintaric

    17:49 October 23, 2018

    Unfortunately just for MAC users :(

      Nata Leto

      07:01 October 24, 2018

      We'll see if they have a Windows version coming out soon.


    15:05 October 26, 2018

    How does this work with Pinterest? I use Pinterest a lot for posting images and getting traffic to my site. If using this, would there be an issue with how the images are posted? Thanks!

      Nata Leto

      08:23 November 1, 2018

      Hey Melissa, great question. There is a wordpress plugin that you can use to make it work. You can find more details here :)


    16:47 November 1, 2018

    Thanks for the information. Any idea how LR sync works. Don’t find the plugin on their site.

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